Measuring design impact with the System Usability Scale

Alex is an entrepreneur in the USA, who has a vision of developing an iOS app for his ongoing project. He wants to hire a team from India as they are affordable and talented. Yet, he does not want to hire them as freelancers or on a contract basis. He wants to hire them as his employees and establish an office in India itself.

Here, trust is a key component; Alex won't give his money to untrustworthy market participants to hire on his behalf. Alex is naturally cautious, therefore he will require ongoing input from the recruiting authority. Alex will require a well-known market participant with enough publicly available information about them to be able to trust staffing agencies.

Alex does not want to go through the time consuming legal requirements to open an office in India because doing so takes a lot of effort and money. Management in India is a difficulty for him since even after recruiting, there is a chance that workers won't complete their responsibilities.

Alex doesn't have enough funds to spare for hiring an immense workforce in India, all alone. He does not want to assign the same work to his own HR staff. Alex finds it difficult to put resources in place for hiring in India.

"Currency Variation – Our User is concerned about the continual change in currency."

"Keeping up with the recruiting process – Our user is upset with the lack of contact from HR, which is due to time zone differences, high communication costs, and tapping for every update."

We recognized that currency adjustment would be a significant influence, thus we proposed adopting a standard conversion for the same. Once selected, the platform's currency will be set to the user's default currency.

For the second frustration, we decided to create a table that will indicate each candidate's progress. So, the true problem is to design an intuitive dashboard with tremendous ease to reduce any such discomfort.

"We gathered overall insights from our key stakeholders, Our Client and Human Resources. These are the individuals who will make use of our platform."

"We asked a group of eight people to use our platform and complete the tasks listed below."

CTC and ECTC are industrial buzzwords used in INDIA that are widely known in the demography. In other nations, however, this was not the case. As a result, we included an information indicator icon to assist the user in determining what the jargon meant.

Another concern raised during user testing was the standardisation of currencies in compensation. We discovered that the salary chips provided above were not assisting users since they were not standard in their currency.

A 0-3 LPA chip is OK for INDIA, but when translated to USD, it becomes 0-3.7K, which is horrible because the baseline in the US should be 0-10K. We turned them into an input field, which solved our issue of standardising the salary fields.

Because there was no filtration of dates in this design, it was difficult to examine the assessment of an employee for any given date. Instead, we used to evaluate the person directly. Following the adoption of the new design, we are now arranging them based on dates, which also sorts the ratings for each employee.

We also observed that consumers require a preliminary platform explanation for a better understanding of the flow. Users were also rushing to hire rather than filling out the firm details, which might jeopardise the organization's reliability. We made one time onboarding overlays which helped users to understand the basic information architecture of the platform.

We agreed that users should be prompted to finish their profiles before proceeding with job posting, thus we established a progress bar to assist users in traversing to complete their profiles.

"Once again, we asked a different group of eight people, to use our platform and complete the tasks listed below. It is important to continually keep the stakeholders and the end-users in loop with the modifications."

In the early stage of this product, from ideas to concepts to hand-offs, we as designers put our best to involve and adapt the best practices for the best results. And, looking upon the results, the efforts felt worth it. Based on user feedback, we have chosen to add several features in the future. We will also create a store page to assist our customer in obtaining actual assets required by their personnel.

The constant process of testing, finding flaws, and correcting them will continue throughout the product cycle with this lean UX design process.